| u have a tag line of your own? Or maybe you heard | | | | Everyone enjoys writing tag lines – even |
| someone else’s tag line or probably a tagline of | | | | non-writers. Of course, it doesn’t mean majority |
| a certain company? Taglines serve as a punch line | | | | of us are any good at it. It’s just that the |
| that will automatically attracts the attention of a certain | | | | activity is one of the more interesting writing |
| reader. It is very useful in some businesses either | | | | “jobs” around, being as much a source |
| endorsing a product or a service. However, taglines | | | | of amusement as it is a challenge. |
| are also use in other ways like writing a book, | | | | Word Play |
| magazines and so on. | | | | When putting together tag lines and slogans, a |
| What matters now is that you don’t have to | | | | thesaurus is almost always indispensable, since a good |
| read those taglines by a certain individual or company. | | | | chunk of the work will require you to look up |
| Instead, you are now the one who will make one. | | | | better-sounding words that carry the same meaning |
| That’s going to be a hard task in your part | | | | as your original idea. We highly recommend you keep |
| especially if you are assigned to write one or a few in | | | | one at hand. If you have a quality writing software |
| just a limited time. | | | | installed on your PC, it should have one integrated. |
| Now, the question is how are you going to create a | | | | Memory Hooks |
| tagline? Where could you possibly refer your tagline? | | | | You can usually separate good tag lines from the rest |
| Lastly, how are you going to make it a catchy and | | | | of the field based on how memorable they are. As |
| strong one that will leave a trace in your | | | | such, using memory hooks is a crucial component of |
| reader’s mind? | | | | any tag line, as it’s the single easiest way to |
| There are instances where there are parts in your life | | | | make sure people keep you in their minds. The best |
| that you had accidentally shouted a tagline of | | | | hooks are usually poetic in nature, using rhymes, puns, |
| something you are referring. Sometimes, a unique and | | | | word play and other similar technical instruments to |
| catchy one is a result of your creative mind. Therefore, | | | | achieve their goal. Yep, those poetry lessons from high |
| there is no way you can’t think and write a | | | | school don’t sound so useless now, right? |
| tagline out of your own. | | | | Keep It Short |
| Taglines always picture out what the topic is all about. | | | | Even the cleverest, most witty tag line won’t |
| It can be anything, an individual, company or something | | | | be all that useful if it won’t fit into a bite-sized |
| that requires public attention. This way, your readers | | | | package. As such, you should strive to make it as |
| will know what your subject is all about and it leaves a | | | | short as possible. How short? If it won’t fit one |
| certain brand in their minds that they will never tend to | | | | or two lines on your business card, it’s probably |
| forget it. | | | | too long. |